Vidoclasses with a Veterinary Ophthalmologist
The Human Guides platform developed video lessons that teach simple methods for taking care of dogs that have lost their sight. A mini-documentary presented the Pedigree Human Guides platform, through touching stories about people and their dogs.
Press and posters
Print ads and posters were done in oil on canvas, bringing a touch of art to the graphic material.
Educational handbooks and posters
Illustrated handbooks and posters were handed out in stores and pet shops, and can be downloaded from the site.